One of the world’s biggest revolutions in dance music right now started in Mexico. Erick Rincon, Sergio Zavala (Sheeqo Beat) and Alberto Presenda (DJ Otto) are the DJs who make up 3Ball MTY. They broke into the world music scene by looking to authentic, indigenous Mexican sounds to mix in with high energy house music. The result is an infectious, dynamic and party-fuelling genre of tribal EDM that has breathed new life into a growing youth subculture across the Americas. All night house parties, hip-hop samples from the early-’2000s and pointed leather boots are a few aspects of the movement that 3Ball’s award-winning music has started.
We met up with the guys in Miami where they were attending the Latin Billboard Awards. Nominated in eight categories, 3Ball MTY was named 2013’s New Artist of the Year and their single, “Intentalo,” featuring El Bebeto and America Sierra also took home the award for Regional Mexican Song of the Year.
Watch the exclusive video above to get to know the group changing dance music all over the world from the bottom up.