#music - Twitter's much-rumoured music service - has finally launched to the public
Writing on the Twitter blog, Stephen Philips, of the We Are Hunted service recently bought by Twitter, said “Today, we're releasing Twitter #music, a new service that will change the way people find music, based on Twitter.”
The app uses “Twitter activity, including Tweets and engagement, to detect and surface the most popular tracks and emerging artists. It also brings artists’ music-related Twitter activity front and centre: go to their profiles to see which music artists they follow and listen to songs by those artists,” Philips said.
He added “Twitter and music go great together. People share and discover new songs and albums every day. Many of the most-followed accounts on Twitter are musicians, and half of all users follow at least one musician. This is why artists turn to Twitter first to connect with their fans — and why we wanted to find a way to surface songs people are tweeting about.”
Songs will default to playing via iTunes, but Twitter has also done deals with Spotify and Rdio allowing users with subscriptions to access their catalogues. Twitter is making a web player and iOS app available now and says an Android version will follow in coming weeks. Twitter’s services are already closely integrated to Apple’s software.
The service will operate using Twitter’s hashtags. “If you’re interested in the songs that have been tweeted by the artists and people you follow on Twitter, you can navigate to #NowPlaying to view and listen to those songs,” said Philips. “Or if you’re scrolling through a chart and you want to learn more about a band you can tap their avatar to see their top song.”
Search results for artists will also now include a play button to listen to their music.
The service will launch initially in the US, Canada, the UK, Ireland, Australia and New Zealand.
US Pop Idol host Ryan Seacrest had previously confirmed the existence of Twitter's new app on Thursday via a tweet. He said he was "playing with @twitter's new music app (yes it's real!)... there's a serious dance party happening at idol right now".